Pirate Pay: anti-piracy company funded by Microsoft

Posted by Unknown Monday, May 14, 2012

There are many ideas on how to make Web content access fairer for consumers and more profitable for companies, but until one of these methods can not be implemented efficiently, others seek to keep attacking the means of distribution and exchange. In the same way some governments hired mercenaries to fight their wars, large corporations are turning to companies dedicated to interfere and / or stop traffic on BitTorrent. One is the Russian Pirate Pay, with financial support from Microsoft, and reports to date have stopped tens of thousands of downloads.

It is clear that the ultimate solution for piracy is the classic process of demonizing the user. There are distribution mechanisms that have earned an excellent reputation among consumers. Probably the best example we have for this is Steam. In addition to the user off the road (something they can not do DRM systems), there are times when Steam puts very attractive offers that keep the players challenged. Why not think of a Steam for movies? Instead of implementing something like this, companies continue to attack the idea of ​​distribution channels, and BitTorrent, despite being technically legal, is not in your list of favorites. More than a corporate giant would like to see dead and buried to BitTorrent, but for now looking to stop functioning.

How do they do? Mainly bombarding customers with false information exchange network, something similar (at least in concept) to what we remember of the Kazaa network with the flood of fraudulent sources. The work is the responsibility of a Russian company called Pirate Pay. The story began in 2009 from what was a traffic management tool for providers. The prototype performed much better than expected, and the development process eventually caught the attention of Microsoft, which provided the not inconsiderable sum of one hundred thousand dollars to the anti-piracy effort. Last December, some of the companies that hired the services of Pirate Pay were Walt Disney Studios and Sony Pictures.



Apparently, the company has greater effectiveness in protecting a specific movie instead of stopping the discharge at a general level. One of his recent projects focused on the Russian film "Vysotskiy. Spasibo, chto zhivoy ", stopping almost 45 000 downloads. The number is in every small when you consider the magnitude of the BitTorrent network, nor can we say that the services are cheap Pay Pirate, because depending on the complexity of the project may charge up to fifty thousand dollars. Pirate Pay is not the first company to do so, and probably not the last, but there seems to be an efficient method in the long term. Companies lose money "real" outsourcing these services, when in fact, if its contents were accessible at a reasonable price, they might be making it.

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